Spirits of Mexico Festival 2025 to Showcase the Magic of Nayarit, Mexico A Two-Day Celebration of Culture, Cuisine, and Art Returns to Downtown Phoenix
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The Spirits of Mexico Festival, an annual celebration of Mexico’s rich heritage, is returning to Downtown Phoenix on Saturday, March 22, and Sunday, March 23, from 11 a.m. to 6 p.m. This year’s event will spotlight the captivating state of Nayarit, Mexico known for its stunning Pacific coastline, lush jungles, and vibrant Indigenous culture.
The weekend will feature live music, traditional dance, art displays, cooking classes, mixology workshops, and culinary delights. Guests can also explore an expansive tasting area, offering samples and insights into Mexico’s signature distilled spirits, including tequila, mezcal, sotol, and bacanora.
“We want to bring the heart of Mexico to Phoenix and create a space where people can celebrate and connect with its diverse culture and traditions,” said Yazmin Quezada, event organizer. “This year, we’re thrilled to feature Nayarit Mexico, a state that embodies so much natural beauty, rich history, and unique flavors.”
The event’s mission is to celebrate, sustain, and unite communities through cultural events and immersive cultural experiences. The festival promotes bi-national community engagement, fosters economic development, and offers meaningful cultural experiences for all attendees.
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Event Highlights Include:
● Cooking and Mixology Classes: Interactive sessions for food and cocktail enthusiasts.
● Arts & Crafts Workshops: We’re honored to collaborate with the Maxica Colectivo, which represents the Wixarika Taimarita Ceremonial Center here in Arizona.
● “Catas” Guided tasting sessions: Led by experts from the tequila industry.
● Tasting Area: Featuring small-batch brands, including some making their debut in the U.S. market
● Live Entertainment: Performances featuring the music and dance of Nayarit and Mexico.
● Food and Artisan Vendors: Authentic cuisine and handcrafted goods from local and international artisans.
Special Guests:
The Martinez family, coming from Tequila, Jalisco, renowned leaders in the tequila industry, will host guided tasting sessions:
● Silvia Martinez: Director of Las Mujeres de Tequila Association and Master Tequilera.
● Kanya Martinez: Vocal of Casa Pochteca and owner of DECADENTES, specializing in guided tastings in Tequila, Jalisco.
● Jorge Martinez: Founder of Casa Pochteca and the International College for Master Tequileros Association.
● Louie Flores: Multiple Award-Winning International Author, Artist Illustrator. Live Chalk Drawing Performance.
The festival is made possible through the support of Downtown Phoenix, Inc., General Mexican Consulate in Phoenix, and the Arizona Hispanic Chamber of Commerce. For more information on the Spirits of Mexico Festival, please visit https://www.spiritsofmexicofestival.com/.
About the Spirits of Mexico Festival Event
The Spirits of Mexico Festival is an annual celebration of Mexico’s rich cultural heritage, spotlighting a different Mexican state each year. The event fosters bi-national community engagement, cultural exchange, and economic development while creating meaningful cultural experiences.
